Creating Harmony in the Home for Symphony Group PLC®

Symphony is the UK’s largest privately owned manufacturer of fitted kitchen, bedroom and bathroom furniture. It supplies to residential housing developers, social housing providers, independent retailers and large trade merchants.

Vivid has worked in partnership with Symphony for over 8 years and during this time, we’ve beautifully crafted multiple brands, brochures, direct mail, advertising and POS projects for key brands within their portfolio:

Linear
Gallery
Urbano
Aquadi
Skyline
Rubic
Freedom
Laura Ashley (2025)

To understand the challenges that Symphony faced, we compiled market intelligence that allowed us to make strategic recommendations as to how to best position their brands perfectly in the independent retail and property developer landscape.

This created the perfect foundation for us to carefully reposition Symphony’s range of distinguished brands and present them to market with a high end, contemporary feel and a compelling customer proposition.

“I am delighted with the way that Vivid have approached our projects and delivered an outstanding collection of inspiring marketing materials. They understand our customers and our goals of the brand, and we couldn’t be happier with the outcome” Robert Newton, Head of Marketing.

View All Blog Posts →