marketing

Magento SEO Services

Magento is a dedicated self-hosted eCommerce CMS, with over 668,949 websites using the technology. This makes Megnto the third most popular CMS after Woocommerce and Shopify. Built on open source technology, Magento offers online merchants more advanced customisation options, making it the go-to for larger companies and brands with more complicated requirements.

With so many huge brands built on Magento, it’s important to understand what Magento SEO is, and how it can take your business to the next level…

Turbocharge your traffic & sales with Magento SEO

Magento is a fantastic platform to create a professional, responsive and engaging ecommerce website on. However, with competition so high, it’s easy to quickly become buried in search engines results.

When we want to find something, we head to Google and search for what we are looking for. We want everything as quickly as possible, and this means that most of us are unwilling to spend time scrolling through pages of results. If you want to be found by the people that are looking for you, you have to appear at the top of the search results.

One of the first steps to improving your search rankings is to ensure that your website is set up correctly for SEO. This involves outlining any potential issues and rectifying them before moving forward with your SEO strategy. We can work with your developers to implement any changes, and we also have our own inhouse developers should you prefer that we make the changes for you.

Our Magento SEO Strategy…

There are various elements that go into a successful Magento SEO strategy. Remove any of these elements and you may struggle to be found on Google. We take a holistic approach, covering each basis, focusing mostly on on-site SEO, but not forgetting about just how powerful off-site activities can be too. Our SEO strategy will include…

Keyword Research

The first step in any SEO strategy is keyword research. Through keyword research, we will outline a list of search terms to target to bring you the most traffic possible, and traffic that’s most likely to convert. We focus on creating a keyword plan that will deliver both short term and long term results, using a mix of keywords that are easier to rank for, and high competition keywords that will deliver those life changing results.

Competitor Analysis

To create a highly targeted strategy, we take a deep dive into your direct competitors. By analysing the keywords that they are targeting and how they are performing on Google, we can create a strategy that will set you above your competitors and help you become the number one option for your customers.

On-Page Optimisation

The content that you publish on your website has a direct impact on your SEO. Not only should it be high quality, but it should also target your keywords using just the right amount of key terms to the amount of content on the page. In addition, title tags, meta descriptions and H tags all play an important role and need to be optimised to help you climb the ranks on Google. We carry out a full audit of your current website, making adjustments to fully optimise your site.

Link Building

Today link building is still an important part of any SEO strategy, but it’s all about quality rather than quantity. Links from other authoritative sites in your industry or niche can be powerful indicators to Google that your site is of importance, thus strengthening your SEO and moving your website up on search results. We work to create links from sites with high domain authorities, highly relevant to what you do. Instead of focusing on building as many links as possible, we instead look for those big wins that really make a difference.

Content Creation

The final part of your Magento SEO strategy is content creation. While each and every element of any SEO strategy is essential, content creation is typically the most impactful. In order to rank highly on Google, it’s essential to create new, high quality and keyword rich content on a regular basis. This could be in the form of landing pages or blog posts, and focuses on creating content that your target audience are actively searching for, using your targeted keywords.

Matt Isherwood & Richard Calise discussing a digital project

Why Vivid Creative is Your Perfect Magento Partner…

With 25 years’ experience in the industry, we have a longstanding history of helping our clients become leaders in their industries. Our highly talented team of specialists have been specifically chosen due to their unique skills and abilities, and include SEO experts, web developers, designers and more.

We have a proven track record when it comes to developing successful Magento SEO strategies, and we have seen some amazing results for our clients over the years…

Our Work Delivered - EA Mobility

We had the pleasure of developing a brand new website for EA Mobility to help them stand out in their industry. From a standing start of zero, we were able to help them generate over £600,000 of new sales with their new website.

60%

increase in website traffic

80%

increase in session duration (a key indicator to Google)

47:1

return on assets


Our Work Delivered - Sylatech

We worked with this global brand to deliver a world-class website that performs at its peak in this highly competitive industry.

33k

website impressions

£2m+

raised in grant funding


Our Work Delivered - Henderson's Relish

We were commissioned to create an unrivalled digital presence for Henderson’s Relish. This included building a new and innovative website and creating an SEO strategy to take the brand to the next level.

2,000

orders in the first month of the new ecommerce site going live